De Beers Jewellery - Current News and Events

  • The Swan Lake Red Carpet Necklace

    The Swan Lake Red Carpet Necklace

    The opening of the ELEMENTS De Beers Diamond Jewellers store in Hong Kong, was also the world debut of a brand new high jewellery set from the Swan Lake Collection. Inspired by the fluidity, beauty and the elegance of ballet, these intertwining lines of specially selected fancy-cut diamonds (pear, oval

  • De Beers Launches New Store

    De Beers Launches New Store

    We are pleased to announce the opening of the latest De Beers store in West Kowloon, Hong Kong. The store opened at ELEMENTS on 15 December 2011, and is the second De Beers store in Hong Kong.

    The opening was hosted by François Delage, CEO of De Beers Diamonds Jewellers, who said "We are thrilled

  • De Beers Jewellery Book

    De Beers Jewellery Book

    De Beers Diamond Jewellers is proud to introduce the De Beers Jewellery Book, published by Assouline, a sublime testimony of the De Beers Ethos. From the early myths surrounding diamonds to their first discovery in India, and the painstaking creation of timeless modern-day treasures, this beautiful publication

  • De Beers Launches New Store

    De Beers Launches New Store

    We are pleased to announce the opening of the latest De Beers store in Tianjin, China. The store opened in The Friendship Mall on 24 November 2011, and is the second De Beers store in China.

    The opening was hosted by François Delage, CEO of De Beers Diamonds Jewellers, Andrew Coxon, President of

  • Claire Adler on sisters doing it for themselves

    Claire Adler on sisters doing it for themselves

    These days, there is one thing on which all jewellers are unanimous. Sisters are doing it for themselves. Yes, women are routinely to be found walking into jewellery stores alone or with their friends, mothers, daughters and sisters, and they’re indulging. It’s all very grown-up and more often than